“Because of You” Campaign launches with biggest prizes ever, including six Honda cars
PETALING JAYA, 2 October 2025 – Honda Malaysia today kicked off its 25th Anniversary “Because of You” Campaign, marking a quarter century of growth and customer trust since its establishment in 2000. Running from 1 October to 31 December 2025, the campaign features prizes and rewards worth up to RM1 million – the largest in the Company’s history.
At the heart of the celebration is a lucky draw with six Honda cars up for grabs, including the WR-V RS, City RS, City Hatchback RS, Civic RS, New HR-V (V), and CR-V e:HEV RS. Customers who test drive or register a Honda during the campaign period will automatically qualify, with more entries increasing their chances of winning.
“This 25th anniversary is a meaningful milestone for Honda Malaysia. Over the past two and a half decades, we have grown with Malaysians through both challenges and achievements, and we are deeply grateful for their unwavering trust,” said Mr. Narushi Yazaki, Managing Director and CEO of Honda Malaysia. “The ‘Because of You’ campaign is our way of saying terima kasih for the support that has made Honda Malaysia what it is today.”
Exclusive Customer Programmes
To further reward Malaysians, Honda Malaysia has introduced a series of exclusive initiatives:
- Loyalist & Loyalist Plus Programme – Up to RM2,000 rebates or service vouchers for existing Honda owners, their families, and even Honda motorcycle owners.
- Upgrader Programme – Up to RM1,500 rebates or service vouchers for customers upgrading to a Honda City or WR-V.
- Government Servant Programme – RM1,500 rebates for government employees purchasing the City, Civic, or New HR-V.
- Honda Certified Used Cars (HCUC) Trade-In Programme – Special offers at selected dealerships.
- 25% After-Sales Discount – On selected parts including Belt Alternator, Link Stabilizer, Lower Arm, and Absorber.
- Flexible Financing Options – Making Honda ownership more accessible during the campaign period.
25 Years of Growth in Malaysia
Since starting local assembly in 2003 with the CR-V, Honda Malaysia has become a major automotive player. Key milestones include:
- Introducing Malaysia’s first hybrid (Civic Hybrid, 2004).
- Opening the No. 2 Line in 2014, doubling capacity to 100,000 units annually.
- Celebrating its one-millionth sales unit (2021) and one-millionth production unit (2022).
- Maintaining No.1 position in the Non-National Passenger Vehicle segment for 11 consecutive years.
The 25th Anniversary “Because of You” Campaign reflects Honda Malaysia’s ongoing commitment to delivering innovation, value, and gratitude to Malaysians.
For more information, visit www.honda.com.my, authorised Honda dealerships nationwide, or call the Honda Toll-Free number at 1-800-88-2020.