Kuala Lumpur, 2 April 2026 – Edaran Tan Chong Motor (ETCM) has announced strong early momentum for the Nissan Serena e-POWER, positioning it as Malaysia’s first purpose-engineered Anti-Motion Sickness MPV.

Backed by over 1,300 bookings and 250 deliveries nationwide in March 2026, the Serena e-POWER is quickly gaining traction among Malaysian families seeking a smoother and უფრო comfortable daily drive.

---

The Big Idea: Fixing Motion Sickness at the Source

Designed Around Real Family Pain Points

Let’s be real, most MPVs are spacious, but not all are comfortable, especially for rear passengers.

Nissan flipped the approach here. Instead of just adding features, the Serena e-POWER is engineered to tackle motion sickness at its root causes, including:

• Cabin sway and body roll
• Sudden acceleration and braking “jerks”
• Engine vibration and noise
• Visual imbalance for passengers

The result? A cabin environment where passengers, especially kids and elderly, can read, nap, or use devices without feeling nauseous.

---

e-POWER: EV Feel Without Charging

At the core of the Serena is Nissan’s unique e-POWER system, which works differently from typical hybrids.

How it works:

• Electric motor drives the wheels 100%
• Petrol engine acts only as a generator
• No traditional gearbox or gear shifts

This gives you:

• Instant torque (like an EV ⚡)
• Linear, jerk-free acceleration
• No lag or gear hunting

Basically, it delivers EV smoothness without needing to plug in, which is honestly perfect for Malaysia’s current infrastructure stage.

---

Engineering That Actually Matters

Anti-Motion Sickness Features in Action

Nissan didn’t just rely on the powertrain, the whole car is tuned around comfort:

Key highlights:

• Zero Gravity Seats (front & second row)
  → Supports natural posture, reduces head movement
• Improved suspension & steering
  → Minimises body sway and instability
• Large window design
  → Reduces sensory mismatch (big cause of dizziness)
• Quiet cabin insulation
  → Less fatigue, more relaxed journeys
• e-Pedal Step (one-pedal driving)
  → Smoother deceleration in traffic, less “head nod” effect

---

Real-World Proof: Raya Drives

One of the coolest parts of this campaign:

• 250 families used the Serena e-POWER for their balik kampung Raya journeys
• Focus was on testing long-distance comfort in real Malaysian conditions

And that’s actually smart marketing because motion sickness usually shows up during long highway drives + traffic jams, not short test drives.

---

Pricing Push & Early Bird Incentives

To keep momentum strong, ETCM is still offering:

• RM5,000 introductory rebate
• RM8,000 accessories package (early bird customers)

With demand already exceeding supply, production is being ramped up to meet bookings.

---

What Nissan Is Really Doing Here

This isn’t just another MPV launch.

Nissan is carving out a completely new positioning:

👉 Not “most powerful MPV”
👉 Not “most premium MPV”
👉 But “most comfortable MPV for families”

And honestly? That’s kinda genius.

Because every Malaysian family has at least one person who says:

“I sit belakang confirm pening one…”

---

Writer’s Take

The Nissan Serena e-POWER might not be the flashiest MPV on paper, but it’s probably one of the most thoughtfully engineered ones in the segment right now.

That anti-motion sickness angle isn’t gimmick marketing. It’s backed by:

• Powertrain design (no gear shifts)
• Chassis tuning
• Seat ergonomics
• Cabin environment

Put it all together, and you get a car that’s not just easy to drive…
but genuinely easier to live with, especially for families.

Big picture?
Nissan isn’t chasing spec-sheet wars here.

They’re solving a problem that people didn’t realise could actually be fixed.

And that might just be their biggest win. 👀🔥